It’s Data Privacy Day, 6 Tips to Protect Data

An Adroit Digital study found that 58% of respondents aren’t comfortable with the amount of information they have to give to get special offers or Image may be NSFW.
Clik here to view.services from retailers, and 82% are uncomfortable with the amount of information online advertisers have about them. And according to a survey by SAS, more than 69% of respondents agree that recent news events have increased their concerns about their data in the hands of businesses. 85% of consumers in an F-Secure survey* say they only make online purchases from companies they know.

These statistics are no doubt affected by frequent reports of data breaches, but also a skepticism of what businesses and organizations may do with the data they are entrusted with. Last week, for example, Americans were shocked to learn that their government’s healthcare website had been quietly funneling consumers’ personal details along to advertising and analytics companies.

.Here goes 6 Tips for Protecting Your Personal Data

• Check before committing. If your relationship with a business means you’ll be giving up a lot of data to them, check for a privacy policy or principles that outline how they use customer data

• Choose privacy. Turn on Private or Incognito mode in your web browser so that websites can’t use cookies to identify you

• Check your settings. Use this handy list to check your privacy settings on all the most popular sites, from ecommerce to social media and more. Provided by the folks behind Data Privacy Day.

• Search carefree. Use F-Secure Search, our free search engine that makes sure your search history is not stored anywhere or linked to you

• Get informed. Use F-Secure App Permissions, our free app that lets you know what information you’re giving up to the apps you’ve installed on your phone

• Keep advertisers at bay. Use F-Secure Freedome, our privacy app that blocks third-party online advertisers from following you around the Web. Freedome is available for a free 14-day trial here.

Credits F-Secure